Transforming Retail Together: Advantech & ADVANTECH-AURES at EuroShop 2026

22 February - 26 February, 2026 | Hall 6 | Booth G46

Messe Düsseldorf

Visit our booth with ADVANTECH-AURES at EuroShop 2026, where you’ll experience solutions tailored to every stage of the retail process.

Schedule a meeting with us at EuroShop via the button below and get a free day ticket

Request a Meeting and Get a Free Day Ticket

Transforming Retail Together: Advantech & ADVANTECH-AURES at EuroShop 2026

22 February - 26 February, 2026 | Hall 6 | Booth G46

Messe Düsseldorf

Visit our booth with ADVANTECH-AURES at EuroShop 2026, where you’ll experience solutions tailored to every stage of the retail process.

Schedule a meeting with us at EuroShop via the button below and get a free day ticket

Request a Meeting and Get a Free Day Ticket

Transforming Retail Together at EuroShop 2026

22 February - 26 February, 2026 | Hall 6 | Booth G46

Messe Düsseldorf

Visit the ADVANTECH-AURES booth at EuroShop 2026, where you’ll experience solutions tailored to every stage of the retail process.

Schedule a meeting with us at EuroShop via the button below

and get a free day ticket

Request a Meeting and Get a Free Day Ticket

About ADVANTECH-AURES

  • Expand to Read More

    Following its acquisition by Advantech in October 2024, AURES now operates under the new ADVANTECH-AURES brand-name, thus reflecting the close collaboration between both Companies. 


    The objective of the newly created A+A is to initiate growth from all Retail & Hospitality Sectors (including Food Service, Leisure & Entertainment, City Services, Industry) and expand its Products and Solutions’ ranges into the broader “Intelligent City Services Market”, with the vision of becoming a leading player in this field. 


    The Group has a strong heritage of over 35 years in POS & KIOSK Product Innovation and leadership, with well-established Brand and Channel Networks across Europe, UK, Australia, and the US, complemented by Service Support through RTG in the USA.


    ADVANTECH-AURES’ ambition is to deliver a broader range of Product Portfolios, focusing on Quality, Design, and integrated AIoT Solutions.

Featured Partners

With Intel's advanced processors and solutions, businesses unlock growth, efficiency, and performance. Intel's influence spans retail, hospitality, and more, seamlessly integrating with various partners and system integrators. From optimizing workloads to driving AI applications, Intel continues to shape the digital landscape across sectors.

Secure and reliable platform for kiosks and digital signage


ChromeOS delivers a seamless, fully integrated solution for customer and employee-facing kiosks and digital signage. With a secure operating system, broad range of devices, optimised app solutions and remote management, ChromeOS can help modernise your business. 

About ADVANTECH-AURES

Following its acquisition by Advantech in October 2024, AURES now operates under the new ADVANTECH-AURES brand-name, thus reflecting the close collaboration between both Companies.


The objective of the newly created A+A is to initiate growth from all Retail & Hospitality Sectors (including Food Service, Leisure & Entertainment, City Services, Industry) and expand its Products and Solutions’ ranges into the broader “Intelligent City Services Market”, with the vision of becoming a leading player in this field.


The Group has a strong heritage of over 35 years in POS & KIOSK Product Innovation and leadership, with well-established Brand and Channel Networks across Europe, UK, Australia, and the US, complemented by Service Support through RTG in the USA.


ADVANTECH-AURES’ ambition is to deliver a broader range of Product Portfolios, focusing on Quality, Design, and integrated AIoT Solutions.

Featured Partners

With Intel's advanced processors and solutions, businesses unlock growth, efficiency, and performance. Intel's influence spans retail, hospitality, and more, seamlessly integrating with various partners and system integrators. From optimizing workloads to driving AI applications, Intel continues to shape the digital landscape across sectors.


Secure and reliable platform for kiosks and digital signage


ChromeOS delivers a seamless, fully integrated solution for customer and employee-facing kiosks and digital signage. With a secure operating system, broad range of devices, optimised app solutions and remote management, ChromeOS can help modernise your business. 

About ADVANTECH-AURES

Following its acquisition by Advantech in October 2024, AURES now operates under the new ADVANTECH-AURES brand-name, thus reflecting the close collaboration between both Companies.


The objective of the newly created A+A is to initiate growth from all Retail & Hospitality Sectors (including Food Service, Leisure & Entertainment, City Services, Industry) and expand its Products and Solutions’ ranges into the broader “Intelligent City Services Market”, with the vision of becoming a leading player in this field.


The Group has a strong heritage of over 35 years in POS & KIOSK Product Innovation and leadership, with well-established Brand and Channel Networks across Europe, UK, Australia, and the US, complemented by Service Support through RTG in the USA.


ADVANTECH-AURES’ ambition is to deliver a broader range of Product Portfolios, focusing on Quality, Design, and integrated AIoT Solutions.

Featured Partners

With Intel's advanced processors and solutions, businesses unlock growth, efficiency, and performance. Intel's influence spans retail, hospitality, and more, seamlessly integrating with various partners and system integrators. From optimizing workloads to driving AI applications, Intel continues to shape the digital landscape across sectors.

Secure and reliable platform for kiosks and digital signage


ChromeOS delivers a seamless, fully integrated solution for customer and employee-facing kiosks and digital signage. With a secure operating system, broad range of devices, optimised app solutions and remote management, ChromeOS can help modernise your business. 

What Awaits you at Booth 6G46

Product demonstrations

Be the first to see our solutions in action, including our POS systems and kiosks

One-on-one expert consultations

Connect with our team of experts who can guide you in solving your retail or logistics challenges

Networking opportunities

Meet industry professionals, discuss emerging trends, and explore collaboration opportunities

Solutions from Advantech and ADVANTECH-AURES

Discover the full product range from Advantech and ADVANTECH-AURES

Meet our EuroShop experts on site
Scroll down to see who you can talk to about POS, kiosks, and retail solutions.

Your One-Stop Solutions Provider

Our booth at EuroShop 2026 showcases solutions that redefine retail efficiency, customer experience, and operational excellence.

  • Powerful POS systems

  • Flexible self-service and interactive kiosks

  • All-in-One touch computers

  • Digital signage & edge computing

Meet the Team

At EuroShop 2026, our experts are ready to share insights, demo solutions, and explore how we can help your business thrive. Meet the experts who will be on-site to discuss your retail challenges and solutions.

Meet our EuroShop experts on site
Scroll down to see who you can talk to about POS, kiosks, and retail solutions.

Your One-Stop Solutions Provider

Our booth at EuroShop 2026 showcases solutions that redefine retail efficiency, customer experience, and operational excellence. 

Your One-Stop Solutions Provider

Our booth at EuroShop 2026 showcases solutions that redefine retail efficiency, customer experience, and operational excellence.

Powerful POS systems

Flexible self-service and interactive kiosks

Ensure a seamless experience for both staff and customers with our POS systems and self-service kiosks. Whether it's speeding up transactions, reducing queues, or offering customers greater autonomy, these solutions deliver efficiency and satisfaction at every point of sale.

Powerful POS systems

Flexible self-service and interactive kiosks

Ensure a seamless experience for both staff and customers with our POS systems and self-service kiosks. Whether it's speeding up transactions, reducing queues, or offering customers greater autonomy, these solutions deliver efficiency and satisfaction at every point of sale.

All-in-One touch computers

Digital signage & edge computing

From store servers to digital signage and All-in-One touch computers, our solutions keep you in control of operations while delivering excellent customer experiences. With Edge AI-ready platforms, Vision AI applications, and device deployment and management services, your business is equipped to thrive in the AI era by transforming how you manage and visualize data.

All-in-One touch computers

Digital signage & edge computing

From store servers to digital signage and All-in-One touch computers, our solutions keep you in control of operations while delivering excellent customer experiences. With Edge AI-ready platforms, Vision AI applications, and device deployment and management services, your business is equipped to thrive in the AI era by transforming how you manage and visualize data.

Meet the Team

At EuroShop 2026, our experts are ready to share insights, demo solutions, and explore how we can help your business thrive. Meet the experts who will be on-site to discuss your retail challenges and solutions.

Meet the Team

At EuroShop 2026, our experts are ready to share insights, demo solutions, and explore how we can help your business thrive. Meet the experts who will be on-site to discuss your retail challenges and solutions.

Michael Kreft

Executive Sales Director Europe

Michael is a seasoned leader with strong customer insight, leading the sales team with focus and expertise, always centered on customer needs and long-term growth.

Hilmar Buchwald

Executive Director DACH

With a focus on leadership and innovation, Hilmar drives growth in the DACH region, ensuring strategic success and long-lasting partnerships in retail and enterprise.

Manuel Bollmann

Senior Field Application Engineer

Manuel is your technical contact person for pre- and after-sales matters, bringing 12 years of experience in logistics and retail. He ensures smooth operations by addressing all your hardware and software questions.

Calvina Tang

Product Sales Manager

Dedicated to delivering tailored solutions that drive innovation and success for our clients in the POS, kiosk, and signage markets.



Thilo Haecker

Director Tech Solutions & Services

Thilo has been listening attentively to partners for almost 20 years and is your technical contact to successfully implement customer requirements and projects in the POS and KIOSK sector.

Siegfried Schrottenbaum

International Senior Key Account Manager

With decades of experience in the logistics and retail sector, Siegfried is the right contact for customers from a wide variety of markets. 

Michael Kreft

Executive Sales Director Europe

Michael is a seasoned leader with strong customer insight, leading the sales team with focus and expertise, always centered on customer needs and long-term growth.

Hilmar Buchwald

Executive Director DACH

With a focus on leadership and innovation, Hilmar drives growth in the DACH region, ensuring strategic success and long-lasting partnerships in retail and enterprise.

Manuel Bollmann

Senior Field Application Engineer

Manuel is your technical contact person for pre- and after-sales matters, bringing 12 years of experience in logistics and retail. He ensures smooth operations by addressing all your hardware and software questions.

Calvina Tang

Product Sales Manager

Dedicated to delivering tailored solutions that drive innovation and success for our clients in the POS, kiosk, and signage markets.

Thilo Haecker

Director Tech Solutions & Services

Thilo has been listening attentively to partners for almost 20 years and is your technical contact to successfully implement customer requirements and projects in the POS and KIOSK sector.

Siegfried Schrottenbaum

International Senior Key Account Manager

With decades of experience in the logistics and retail sector, Siegfried is the right contact for customers from a wide variety of markets. 

Joachim Huber

Senior Key Account Manager

With many years of experience in the logistics sector and a growing focus on the retail market, Joachim supports customers with tailored solutions and strategic insights to drive their business forward.

Bernd Gdanitz

Senior Key Account Manager

As a seasoned professional, Bernd focuses on fostering strong client relationships and delivering retail and enterprise solutions tailored to your business needs. 

Joachim Huber

Senior Key Account Manager

With many years of experience in the logistics sector and a growing focus on the retail market, Joachim supports customers with tailored solutions and strategic insights to drive their business forward.

Bernd Gdanitz

Senior Key Account Manager

As a seasoned professional, Bernd focuses on fostering strong client relationships and delivering retail and enterprise solutions tailored to your business needs. 

Christian Seifert

Senior Channel Manager

With extensive experience, Christian collaborates with channel partners to implement forward-thinking POS and retail strategies, creating pathways to sustained business success.

Torsten Scholz

Senior Channel Manager

Torsten’s long-standing expertise and sales experience turn future-ready POS and kiosk solutions into reality - developed in true partnership, sustainably implemented, and successfully operated.

Tuure Buchwald

Sales Manager

As a dedicated sales professional, Tuure focuses on building strong client relationships and delivering tailored POS solutions for businesses in Austria and Switzerland.

Christian Seifert

Senior Channel Manager

With extensive experience, Christian collaborates with channel partners to implement forward-thinking POS and retail strategies, creating pathways to sustained business success.

Torsten Scholz

Senior Channel Manager

Torsten’s long-standing expertise and sales experience turn future-ready POS and kiosk solutions into reality - developed in true partnership, sustainably implemented, and successfully operated.

Tuure Buchwald

Sales Manager

As a dedicated sales professional, Tuure focuses on building strong client relationships and delivering tailored POS solutions for businesses in Austria and Switzerland.

Trade show opening hours

Sunday February 22nd: 10:00 - 18:00

Monday February 23th: 10:00 - 18:00

Tuesday February 24th: 10:00 - 18:00

Wednesday February 25th: 10:00 - 18:00

Thursday February 26th: 10:00 - 18:00

How to get to the fair

Trade show opening hours

Sunday February 22nd: 10:00 - 18:00

Monday February 23th: 10:00 - 18:00

Tuesday February 24th: 10:00 - 18:00

Wednesday February 25th: 10:00 - 18:00

Thursday February 26th: 10:00 - 18:00

Trade show opening hours

Sunday February 22nd: 10:00 - 18:00

Monday February 23th: 10:00 - 18:00

Tuesday February 24th: 10:00 - 18:00

Wednesday February 25th: 10:00 - 18:00

Thursday February 26th: 10:00 - 18:00

How to get to the fair

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